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Radek Sali – The Swisse Vision

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Swisse is no ordinary wellness brand and Radek Sali is no ordinary Chief Executive Officer.

Introducing Swisse Wellness CEO Radek Sali.
 

Since 2009, Swisse has achieved a massive 357 percent increase in company revenue. As Swisse kicks off its global expansion beginning with the USA in 2013, 36-year-old Radek shows that, with good people, good products and drive, the sky’s the limit.

“From the moment I joined Swisse, I had a vision to better educate people about how to look after themselves – on how to be healthier and happier. I’m incredibly proud to say that, with the help of a very talented and committed team behind me, we haven’t wavered in our pursuit of making this a reality,” said Sali.

Radek posing with Nicole Kidman at the Spring Racing Carnival   Radek Sali poses in GQ Australia Magazine
Radek and Nicole at the Spring Racing Carnival in Melbourne
Photo by CHLOE PAUL PHOTOGRAPHY
 
Radek Sali in GQ Australia Magazine in 2012
Credit Isamu Sawa, www.isamusawa.com


With an entrepreneurial nature and a passion for heath and wellness, Radek is one of Australia’s youngest CEOs. He brings acute business instincts to the boardroom table and an unrivalled flair for marketing that has seen Swisse achieve considerable growth, cementing their position as a household name. Representing premium quality products, good health, a positive outlook and the belief in achievement at the highest levels, Swisse is now well along the path of taking its ‘live healthy, be happy’ message to the world – starting right here in the USA.

“We are thrilled to have the opportunity to bring the Swisse range of products and our message across the seas from Down Under. Beginning with our range of vitamins and health supplements, we look forward to sharing more Swisse with our customers in the US soon. The Swisse skin care range, as well as our Swisse active range of protein bars, powders and amino acids will also be available on USA shelves.”

While 2013 marks the year that Swisse ventures beyond Aussie borders, 2012 was quite a year for the business and, indeed, for Radek himself.

Heralded as GQ Australia’s Businessman of the Year, in 2012 Radek was also named Australian CEO Magazine’s Runner Up CEO of the Year for 2012, and took the award for Health and Pharmaceutical Executive of the Year at the same ceremony. Swisse was also named Business Review Weekly’s Private Business of the Year (Turnover Over A$100M).

“While being recognized by your peers is certainly a compliment, these kinds of accolades aren’t necessarily a motivating factor for me, they’re the icing on the cake. They tell me that the business is prospering and that my staff are enjoying what they do, and doing it very well. That’s a key driver for me, to have evidence that the positive company culture we strive so hard to foster is having a positive impact on all involved,” Radek says.

Summing up his highly successful approach to business, Radek shares his secrets of success. “First and foremost, it’s about meeting our customer’s needs and empowering them with the knowledge to truly care for their health. Of course, we must protect both our environment and our community, have a focus on the bottom line to allow us to keep doing what we’re doing, and importantly, reward our team members and business partners along the way to keep building on that momentum of achievement.”

Does Radek have any more to leave us with?

“Absolutely. Don’t forget to celebrate life every day!”

Radek Sali in the enclosed garden at Swisse head office in Melbourne     Radek Sali enjoying golf
Radek relaxes in the internal garden at the Swisse offices
 
Radek enjoying a round of golf

 

To read about Radek's career highlights, click here.

To see an interview with Radek in the Chicago Tribune, click here.

Swisse is no ordinary wellness brand and Radek Sali is no ordinary Chief Executive Officer.

Introducing Swisse Wellness CEO Radek Sali.
 

Since 2009, Swisse has achieved a massive 357 percent increase in company revenue. As Swisse kicks off its global expansion beginning with the USA in 2013, 36-year-old Radek shows that, with good people, good products and drive, the sky’s the limit.

“From the moment I joined Swisse, I had a vision to better educate people about how to look after themselves – on how to be healthier and happier. I’m incredibly proud to say that, with the help of a very talented and committed team behind me, we haven’t wavered in our pursuit of making this a reality,” said Sali.

Radek posing with Nicole Kidman at the Spring Racing Carnival   Radek Sali poses in GQ Australia Magazine
Radek and Nicole at the Spring Racing Carnival in Melbourne
Photo by CHLOE PAUL PHOTOGRAPHY
 
Radek Sali in GQ Australia Magazine in 2012
Credit Isamu Sawa, www.isamusawa.com


With an entrepreneurial nature and a passion for heath and wellness, Radek is one of Australia’s youngest CEOs. He brings acute business instincts to the boardroom table and an unrivalled flair for marketing that has seen Swisse achieve considerable growth, cementing their position as a household name. Representing premium quality products, good health, a positive outlook and the belief in achievement at the highest levels, Swisse is now well along the path of taking its ‘live healthy, be happy’ message to the world – starting right here in the USA.

“We are thrilled to have the opportunity to bring the Swisse range of products and our message across the seas from Down Under. Beginning with our range of vitamins and health supplements, we look forward to sharing more Swisse with our customers in the US soon. The Swisse skin care range, as well as our Swisse active range of protein bars, powders and amino acids will also be available on USA shelves.”

While 2013 marks the year that Swisse ventures beyond Aussie borders, 2012 was quite a year for the business and, indeed, for Radek himself.

Heralded as GQ Australia’s Businessman of the Year, in 2012 Radek was also named Australian CEO Magazine’s Runner Up CEO of the Year for 2012, and took the award for Health and Pharmaceutical Executive of the Year at the same ceremony. Swisse was also named Business Review Weekly’s Private Business of the Year (Turnover Over A$100M).

“While being recognized by your peers is certainly a compliment, these kinds of accolades aren’t necessarily a motivating factor for me, they’re the icing on the cake. They tell me that the business is prospering and that my staff are enjoying what they do, and doing it very well. That’s a key driver for me, to have evidence that the positive company culture we strive so hard to foster is having a positive impact on all involved,” Radek says.

Summing up his highly successful approach to business, Radek shares his secrets of success. “First and foremost, it’s about meeting our customer’s needs and empowering them with the knowledge to truly care for their health. Of course, we must protect both our environment and our community, have a focus on the bottom line to allow us to keep doing what we’re doing, and importantly, reward our team members and business partners along the way to keep building on that momentum of achievement.”

Does Radek have any more to leave us with?

“Absolutely. Don’t forget to celebrate life every day!”

Radek Sali in the enclosed garden at Swisse head office in Melbourne     Radek Sali enjoying golf
Radek relaxes in the internal garden at the Swisse offices
 
Radek enjoying a round of golf

 

To read about Radek's career highlights, click here.

To see an interview with Radek in the Chicago Tribune, click here.

Swisse is no ordinary wellness brand and Radek Sali is no ordinary Chief Executive Officer.

Since 2009, Swisse has achieved a massive 357 percent increase in company revenue. As Swisse kicks off its global expansion beginning with the USA in 2013, 36-year-old Radek shows that, with good people, good products and drive, the sky’s the limit.

“From the moment I joined Swisse, I had a vision to better educate people about how to look after themselves – on how to be healthier and happier. I’m incredibly proud to say that, with the help of a very talented and committed team behind me, we haven’t wavered in our pursuit of making this a reality,” said Sali.

With an entrepreneurial nature and a passion for heath and wellness, Radek is one of Australia’s youngest CEOs. He brings acute business instincts to the boardroom table and an unrivalled flair for marketing that has seen Swisse achieve considerable growth and cement its position as a household name. Representing premium quality products, good health, a positive outlook and the belief in achievement at the highest levels, Swisse is now well along the path of taking its ‘live healthy, be happy’ message to the world – starting right here in the USA.

“We are thrilled to have the opportunity to bring the Swisse range of products and our message across the seas from Down Under. Beginning with our range of vitamins and health supplements, we look forward to sharing more Swisse with our customers in the US. Soon our Swisse skin care range and our Swisse active range of protein bars, powders and amino acids will also be available on USA shelves.”

While 2013 marks the year that Swisse ventures beyond Aussie borders, 2012 was quite a year for the business and, indeed, for Radek himself.

Heralded as GQ Australia’s Businessman of the Year, in 2012 Radek was also named Australian CEO Magazine’s Runner Up CEO of the Year for 2012, and took the award for Health and Pharmaceutical Executive of the Year at the same ceremony. Swisse was also named Business Review Weekly’s Private Business of the Year (Turnover Over A$100M).

“While being recognized by your peers is certainly a compliment, these kinds of accolades aren’t necessarily a motivating factor for me, they’re the icing on the cake. They tell me that the business is prospering and that my staff are enjoying what they do, and doing it very well. That’s a key driver for me, to have evidence that the positive company culture we strive so hard to foster is having a positive impact on all involved,” Radek says.

Summing up his highly successful approach to business, Radek shares his secrets of success. “First and foremost, it’s about meeting our customer’s needs and empowering them with the knowledge to truly care for their health. Of course, we must protect both our environment and our community, have a focus on the bottom line to allow us to keep doing what we’re doing, and importantly, reward our team members and business partners along the way to keep building on that momentum of achievement.”

Does Radek have any more to leave us with?

“Absolutely. Don’t forget to celebrate life every day!”

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